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Westfield Hamburg-Überseequartier: A dozen more partners on board and continuing differentiation in the brand and concept mix 2560 1707 Südliches Überseequartier

Westfield Hamburg-Überseequartier: A dozen more partners on board and continuing differentiation in the brand and concept mix

Unibail-Rodamco-Westfield (URW) Germany announces twelve more partners for the retail sector of the mixed-use quarter in Hamburg’s HafenCity. Through the new partnerships in accessories, jewelry, beauty, technology, fashion, and more, the company ensures further differentiation within the brand and concept mix and once again brings a number of global brands and trend labels on board. Some of the brands are starting their market entry in physical retail in northern Germany or Hamburg with their stores at Westfield Hamburg-Überseequartier.

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URW Überseequartier Restaurant Pesca Theatre of Fish
Westfield Hamburg-Überseequartier creates new dining destination directly on the banks of river Elbe // Leasing continues to progress and includes several market entries in Germany – including Pesca – Theatre of Fish 2000 1334 Südliches Überseequartier

Westfield Hamburg-Überseequartier creates new dining destination directly on the banks of river Elbe // Leasing continues to progress and includes several market entries in Germany – including Pesca – Theatre of Fish

Unibail-Rodamco-Westfield (URW) Germany is establishing an exceptional food & beverage hotspot in Westfield Hamburg-Überseequartier. The concept mix will enrich the offer in Hamburg and provide the local community and all visitors to the quarter with a rich and differentiated selection of dining flavours. Exciting partners have been brought on board, especially for the upscale dining on the waterfront with its direct view of the river Elbe. URW is thus positioning Westfield Hamburg-Überseequartier even more strongly with a view to the social trend area of experience-oriented, differentiated and high-quality dining.

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URW Überseequartier Richtfest
Westfield Hamburg-Überseequartier is on the home stretch / Unibail-Rodamco-Westfield celebrates topping-out ceremony / Pre-letting rate in retail, food & beverage and leisure at 85 percent 2000 1331 Südliches Überseequartier

Westfield Hamburg-Überseequartier is on the home stretch / Unibail-Rodamco-Westfield celebrates topping-out ceremony / Pre-letting rate in retail, food & beverage and leisure at 85 percent

URW celebrated the topping-out ceremony at Westfield Hamburg-Überseequartier with more than 300 guests, all partner companies involved in the construction and project, and around 1,300 construction workers. As a special highlight, Anne-Sophie Sancerre, Chief Customer and Retail Officer at Unibail-Rodamco-Westfield (URW), also provided an update on the pre-letting rate for the future urban quarter in Hamburg’s HafenCity: For the retail, food & beverage and leisure rental areas, the rate now stands at 85 percent.

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Just be yourself // Unibail-Rodamco-Westfield is commited to self-determination and diversity – in everyday life and with its own Westfield Hamburg-Überseequartier truck at Hamburg’s Christopher Street Day 2560 1920 Südliches Überseequartier

Just be yourself // Unibail-Rodamco-Westfield is commited to self-determination and diversity – in everyday life and with its own Westfield Hamburg-Überseequartier truck at Hamburg’s Christopher Street Day

Unibail-Rodamco-Westfield (URW) is committed to self-determination, diversity and inclusion, and against any discrimination and hostility towards LGBQTIA+. Since 2020, this attitude has also manifested itself in the company’s own network “Be You at URW”. Westfield Hamburg-Überseequartier will also be a place where everyone will be welcome and safe, regardless of age, gender, faith or sexual orientation. To make this clear to the public, Westfield Hamburg-Überseequartier showed its colours at this year’s Christopher Street Day in Hamburg with its own truck and the message: “Self-determination now! United against trans*phobia”.

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URW Überseequartier Baustellen Besichtigung
Peter Tschentscher, Hamburgs Erster Bürgermeister, besucht Baustelle des Westfield Hamburg-Überseequartiers 2000 1331 Südliches Überseequartier

Peter Tschentscher, Hamburgs Erster Bürgermeister, besucht Baustelle des Westfield Hamburg-Überseequartiers

On June 29, 2023, Dr Peter Tschentscher, First Mayor of the Free and Hanseatic City of Hamburg, visited the construction site of Westfield Hamburg-Überseequartier. He was welcomed by Jean-Marie Tritant, CEO of Unibail-Rodamco-Westfield, to discuss the progress of the construction site and the project development in general. They were accompanied by Dr Andreas Kleinau, CEO of HafenCity Hamburg GmbH and Dirk Hünerbein, Director of Development Austria & Germany at URW.

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Hafen City Run 2023 Westfield Sart
HafenCity Run 2023: Sporting commitment for children and young people 2000 1333 Südliches Überseequartier

HafenCity Run 2023: Sporting commitment for children and young people

On 3 June 2023, the HafenCity Run took place once again. Over 14,000 runners in a total of 431 teams waited for the starting signal and not only discovered HafenCity but also supported social children’s and youth projects. Once again, Westfield Hamburg-Überseequartier also provided a running team. The charity runners started together and reached the finish line of the approximately 4.5-kilometre-long running course.

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Tommy Hilfiger - Westfield Ueberseeqartier Hamburg
Westfield Hamburg-Überseequartier: URW brings further partners on board with Tommy Hilfiger and Calvin Klein and ensures progressive diversification of the brand mix with market entries in the fashion & lifestyle sector 1200 800 Südliches Überseequartier

Westfield Hamburg-Überseequartier: URW brings further partners on board with Tommy Hilfiger and Calvin Klein and ensures progressive diversification of the brand mix with market entries in the fashion & lifestyle sector

With flagship stores by Calvin Klein and Tommy Hilfiger as well as Phase Eight and Hobbs as new partners, Unibail-Rodamco-Westfield (URW) Germany continues to enhance the profile of the Premium Loop in the vicinity of the Breuninger Department Store. With the stores at Westfield Hamburg-Überseequartier, Phase Eight and Hobbs announce for the first time their market entries in the brick and mortar retail sector in Germany. In addition, Calzedonia and Intimissimi enrich the brand mix with extraordinary store concepts.

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Volta E-Ladestation mit Werbefläche
Collaboration with Volta – Unibail-Rodamco-Westfield plans one of the largest inner-city e-charging networks in Germany at Westfield Hamburg-Überseequartier 2507 1672 Südliches Überseequartier

Collaboration with Volta – Unibail-Rodamco-Westfield plans one of the largest inner-city e-charging networks in Germany at Westfield Hamburg-Überseequartier

In the urban mixed-use quarter currently under construction in Hamburg’s HafenCity, there will be a total of around 320 e-charging stations. Project developer and investor Unibail-Rodamco-Westfield (URW) supplements 220 e-charging points intended for specific usage areas or tenants with an additional 100 publicly accessible charging stations for electric vehicles. This will be one of the largest inner-city e-charging networks in Germany.

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URW Community Day Gruppenfoto
Getting to know & protecting Hamburg’s nature at this year’s Community Day 2000 1500 Südliches Überseequartier

Getting to know & protecting Hamburg’s nature at this year’s Community Day

Preserving biodiversity, protecting habitats and promoting biodiversity – this is the mission of the Loki Schmidt Foundation, with which Unibail-Rodamco-Westfield is cooperating on this year’s Community Day. Hamburg is also home to numerous animal and plant species that deserve special protection. For the Westfield Hamburg-Überseequartier team, this year’s Community Day offered the opportunity to learn more about local nature and species conservation and then to lend a hand themselves.

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