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Tourismusverband Hamburg e. V. as a guest in the Showroom 2560 1920 Südliches Überseequartier

Tourismusverband Hamburg e. V. as a guest in the Showroom

With an annual gross value added of around 4.4 billion euros (in corona pandemic free years), the tourism industry is considered Hamburg’s second most important economic factor after the port industry. This important economic factor and its numerous companies and institutions active in tourism, including Unibail-Rodamco-Westfield (URW) Germany with the Westfield Hamburg-Überseequartier, is represented among others by the tourism association Tourismusverband Hamburg e. V. (TVH). On the evening of 8 June 2022, Wolfgang Raike, Chairman of the Board at TVH, and Susanne Brennecke, Managing Director at TVH, together with Dirk Hünerbein, Director of Development Austria & Germany at URW, and other representatives of Westfield Hamburg-Überseequartier, welcomed around 50 association members and guests to the showroom.

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Exclusive event for readers of Hamburger Abendblatt 2560 1600 Südliches Überseequartier

Exclusive event for readers of Hamburger Abendblatt

Just a few days ago, #UNUEBERSEEBAR, the longest curated work of art in northern Germany, successfully celebrated its premiere at the construction fence of Westfield Hamburg-Überseequartier with 385 meters. On May 17, Hamburger Abendblatt gave 20 readers the opportunity to take a look behind the artfully designed barriers of Europe’s largest inner-city construction site as part of an exclusive guided tour. The extraordinary tour was rounded off by a panel discussion in the showroom of Westfield Hamburg-Überseequartier and culinary highlights from Hobenköök in Oberhafen.

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Headerbild Unueberseebar Kunstaktion Bauzaun
HafenCity becomes #UNUEBERSEEBAR 1920 1080 Südliches Überseequartier

HafenCity becomes #UNUEBERSEEBAR

#UNUEBERSEEBAR (combination of the German words for unmissable and overseas) is currently the longest curated artwork in Northern Germany. Mentalgassi, an artist collective from Hamburg and Berlin, has portrayed 33 people from HafenCity in collaboration with Hamburg’s Affenfaust Gallery and in cooperation with Westfield Hamburg-Überseequartier.

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Neighbourhood Event: When desires come true 2560 2320 Südliches Überseequartier

Neighbourhood Event: When desires come true

The first Neighbourhood Event 2022 of Westfield Hamburg-Überseequartier was a very special one in two senses: It could finally take place on-site again in the showroom at Sumatrakontor in HafenCity. And the results of a survey were presented, which Westfield Hamburg-Überseequartier had initiated in the course of inviting residents to the now ninth neighbourhood meeting.

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Premiere in Germany: Unibail-Rodamco-Westfield and Culturespaces sign a new partnership 2508 1672 Südliches Überseequartier

Premiere in Germany: Unibail-Rodamco-Westfield and Culturespaces sign a new partnership

Unibail-Rodamco-Westfield (URW) brings Culturespaces on board as the key partner for the mixed-use quarter’s art, culture and edutainment segment. With Port des Lumières, Culturespaces will open a branch of its world-famous digital art center in Westfield Hamburg-Überseequartier. The Hamburg location will cover an area of around 3,100 square meters.

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Instead of paper cups and plastic bowls: Joint workshop with the initiatives Zero Waste e.V. and Plastikfreie Stadt on innovative reusable systems for catering out-of-store sales 2000 1250 Südliches Überseequartier

Instead of paper cups and plastic bowls: Joint workshop with the initiatives Zero Waste e.V. and Plastikfreie Stadt on innovative reusable systems for catering out-of-store sales

Concrete Tangible plans for more sustainability – with this goal on the agenda, a Westfield Hamburg-Überseequartier team hosted a digital workshop on February 17, 2022. Together with sustainability experts from the Zero Waste e.V. and Plastikfreie Stadt initiatives, representatives of the Hamburg Ministry for Environment and Energy, and six suppliers of reusable systems, the aim was to find a long-term partner for the catering segment.

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On and off the construction site: Westfield Hamburg-Überseequartier takes shape 1046 554 Südliches Überseequartier

On and off the construction site: Westfield Hamburg-Überseequartier takes shape

Until 2020, the construction site of the Westfield Hamburg-Überseequartier grew more in depth than in height: Bored piles, jacking piers and anchors up to 30 meters underground were set and the floor slab was poured – as a foundation for the basement floors 3, 2 and 1. But in the past months of 2021, which is now coming to an end, did the buildings visibly rise up to the sky – in part, incl. the basement floors, seven floors and more than 100,000 square meters of floor slab and raft area have already been erected. At times, 800 people per day poured 59,000 cubic meters of concrete, laid 11,000 tons of steel reinforcement and installed 3,800 tons of composite beams and columns from steel.

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The tallest Advent candles in Hamburg! 2000 1201 Südliches Überseequartier

The tallest Advent candles in Hamburg!

They are the tallest Advent candles in Hamburg – the crane candles on the construction site of Westfield Hamburg-Überseequartier, one of the largest in Europe: 75 metres high rise the candles made of fairy lights. Every evening from 6.30pm to 8.30pm they shine above the rapidly growing buildings between the Elbe and Überseeallee, between Magdeburger Hafen and San-Francisco-Strasse.

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DGNB Managing Director Johannes Kreißig: “I am fascinated by such quarters.” 1920 1080 Südliches Überseequartier

DGNB Managing Director Johannes Kreißig: “I am fascinated by such quarters.”

The German Sustainable Building Council (DGNB) is driving the sustainable transformation of the entire construction and real estate industry. The vision behind it: Sustainable design, construction and operation of buildings and quarters should become the norm. Johannes Kreißig, Managing Director of DGNB, has played a significant role in this orientation. In an interview with Unibail-Rodamco-Westfield (URW), he reveals why pre-certification is important, what excites him about Westfield Hamburg-Überseequartier, and what he would “definitely like to see in the future”.

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